Real Estate Marketing

The reality is very few business owners feel that they have the time to learn digital marketing, however, what most of them quickly find is that by not taking the time to learn at least the found of what digital marketing is, it ends up...

Some people do begin their real estate careers right after high school or college, but most come to real estate after doing something else. Some have retired, and other are just looking for a change of pace. When writing agent bios I always look at those...

Social media has become a popular way to share information and content with others. Social Networking Sites are the sites that host social media. For those new to social media, it is good to know what types of social network sites there are and what...

SEO is the acronym for Search Engine Optimization, and it includes all the strategies and techniques that will lead a certain website to a higher rank and a better position in the search results of a certain search engine. Nowadays, SEO and marketing are inseparable...

Measuring the Return on Investment (ROI), i.e. the contribution a particular marketing operation renders on profit and revenue is the holy grail of marketing measurement. A friendly reminder: this post is not about flabby metrics like eyeballs and views. We'll only discuss quantifiable evidence indicating towards...

We are really excited to launch our new company website.  This new design is long overdue! We had been too busy improving our IDX solution and adding new features and enhancements to worry about our own site. One of the main reasons for finally doing this...

If you are interested in making a career out of real estate investment, it is important to have the ability to spot emerging markets before they reach their full potential. This allows you to get in early and support the growth of the market, while...

Social media has changed everything. In your personal life, you have Facebook to keep up to date with your friends, so you're less likely to be on the phone to them or meet up for the latest gossip. The same is happening in the business world. More and...